PlayFULL Insights™ is ...
A qualitative research application of the LEGO® Serious Play® Methodology.
LEGO® Serious Play® (LSP) is a facilitated thinking, communication and problem-solving technique where participants use LEGO® bricks to build a story in response to carefully crafted facilitator questions. It draws on extensive research from the fields of business, organizational development, psychology and learning.
PlayFULL Insights™ (PFI) expands upon the LSP process, prompting respondents to use metaphorical thinking, authentic storytelling and deliberate reflection to share their inner truths. PFI helps clients accelerate knowledge, maximize insights, and amplify wisdom.